Welcome and thank you for your time and attention.
Our flavour workshops, training, and resources are waiting to help you redefine convention.
Flavour isn’t the problem. Understanding it is.
Most people don’t struggle with flavour because they lack sensory sensitivity, they struggle because they’ve never been taught how flavour perception actually works. Confusion, inhibition, and frustration arise because widespread falsehoods and fallacies around flavour have created inherent barriers to appreciation.
We are your guide to transforming flavour into reliable, research-based, and actionable insights. Sensory proficiency training teaches what’s in the glass, but real confidence comes from understanding what’s happening in your mind.
Our progressive approach to flavour training unites the latest research from psychology, neuroscience, psychophysics, and sensory physiology. We empower individuals and teams to design, host, and discover more engaging, impactful, and smarter food and drink experiences.
Scroll down to start understanding the questions that most don’t even think to ask.
Do you know your perception of flavour is constantly changing?
Factors such as satiety, stress, and fatigue reshape sensory perception so the same product can taste different later in the day.
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Train Your Team
Elevate your team to be market leaders in odour and flavour perception through workshops that change perspectives and open minds to a more progressive, evolved, and advanced way of thinking.
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Online Training
Discover the science of tasting from the comfort of your own home. Our online courses demystify flavour and teach your how to appreciate, articulate, and understand flavour in a whole new light.
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Free Resources
Dive into our educational resources and articles for deep discussions on everything from the complexities of mouthfeel to how neurotransmitters make you feel, plus everything in between.